1. Honor and award the Award to units and individuals who have excelled and innovated in providing and using digital technology to improve the customer experience.

2. Contributing to promoting the digital transformation in Vietnam, the development of digital economy contributes to the successful implementation of the Project “Bringing Vietnam into a strong country in information and communication technology” and international integration. success.

3. Create a playground for units and individuals in Vietnam to have opportunities to exchange, learn and share experiences in digital technology application.

4. Recognizing the merits of the units and individuals contributing to digital achievements, enhancing the image of promoting businesses to potential customers, developing the network of businesses and connecting with other businesses. other influential business leaders. Besides, it helps to improve the development model, promote the dedication spirit of individual organizations and encourage innovation.